To improve capability in attracting and retaining talent, many companies are proactively identifying its differentiating factor as employer of choice – a unique employee value proposition (EVP). How shall a company develop its sustainable EVP? What are the critical success factors in its implementation? How do we learn from our marketing colleague in promoting internally and externally our EVP? Jebsen will be sharing its journey thus far in developing and deploying its EVP across the Group with different business units, as well as its learning along the way.
Event Details:
Date: April 18, 2015
Time: 2:00pm – 4:30pm
Capacity: 60 HR Practitioners
Location: Futain, Shenzhen
Featured Speaker:
Bianca Wong
Jebsen Group Human Resources
and Corporate Communications Director
Bianca Wong has been in the human resources field for more than 13 years. As Group HR and Corporate Communications Director, she is responsible for the overall strategy and programmes related to human resources across all Business Units within Jebsen. She supports the Group’s growth strategy in Greater China with the full spectrum of HR initiatives on effective recruitment, ensuring the leadership pipeline, engaging employees to achieve excellence as well as preparing them for career development. She also leads and oversees the Group’s Corporate Communications strategy, including but not limited to Group’s public relations efforts, branding, crisis management and corporate social responsibility (CSR) programmes across the Greater China region, to promote and cultivate a credible Jebsen brand and uphold its reputation.
Prior to joining Jebsen, she worked for FedEx as Managing Director, Human Resource Services for North Asia, responsible for all HR functions for the region, as well as overseeing the HR process and system design for the Asia Pacific division. She was based in Tokyo, Japan prior to returning to Hong Kong in 2009.
She holds a Master of Science degree from University of California, Berkeley and a Bachelor of Engineering degree from University of Pennsylvania in the US.
Outside of work, she is member of a singing group, Brio, and enjoys watching a variety of movies.
